🎄 Merry Christmas & Happy New Year 2026 🎁
2026 Ready For
Season's Greetings
Merry Christmas & Happy New Year

Thank you for your partnership in 2025.
Wishing you a prosperous New Year filled with innovation, sustainability, and success.

★ Advanced Material Innovation

Transforming Coatings with
Advanced Innovation

LANDU delivers high-performance cellulose ethers that elevate coating formulation—from viscosity control to final film quality.

Superior Viscosity Control

Precise rheology management for optimal application

Enhanced Film Quality

Smooth, uniform finish with excellent durability

Eco-Friendly Solutions

Sustainable formulations for greener coatings

HEMC

LANDERCOLL HEMC

Premium Performance
Improves leveling, water retention, and film smoothness for uniform architectural coatings.
Learn More →
HEC

LANDERCOLL HEC

Versatile Rheology
Ensures efficient thickening, stability, and smooth application in water-based paints.
Learn More →
LANDU Core Values

Advancing Quality, Innovation, and Sustainability

At LANDU, we uphold the highest standards through rigorous production control, continuous R&D innovation, and eco-friendly sustainable practices.

Quality

Quality Excellence

Rigorous Production Control
Rigorous production control and precise formulation management ensure consistent, high-performance coating additives.
Learn More
Innovation

Innovation Center

Continuous Innovation
Strong R&D team develops advanced additives meeting evolving demands of modern coating technologies.
Learn More
Sustainability

Sustainability

Environmental Responsibility
Eco-friendly processes, energy efficiency, and low-VOC solutions supporting a cleaner coatings industry.
Learn More
Factory
Lab
Office
🎄 Season's Greetings

Committed to Delivering
Superior Performance Chemicals

LANDU is a leading manufacturer of cellulose ether (CE) and VAE re-dispersible polymers. We provide top-quality chemical modifiers (HPMC, HEMC, HEC, PCE) driving innovation in building materials, daily chemicals, food, and pharmaceuticals.

3 Production Bases (75,000 Tons)
Large Warehousing & Fast Delivery
Multinational Cooperation Exp.
11 Patents & 4 Utility Models
ISO 9001 & EU REACH Certified
Send Inquiry Now
Landercoll
Cellulose Ether

Wishing you a bright and stable holiday season. Premium Cellulose Ether technologies for your success.

HPMC

HPMC

Hydroxypropyl Methyl Cellulose

Excellent water retention and thickening effect. A perfect gift for your construction projects.

View Details
HEMC

HEMC

Methyl Hydroxyethyl Cellulose

Features longer open time and heat resistance. Stronger bonding for the winter season.

View Details
HEC

HEC

Hydroxyethyl Cellulose

Suitable for coatings with excellent stability. Bringing smooth finishes to your holiday decor.

View Details
ACCURATE Christmas Special

One-stop solutions for dry-mix mortar: Combine ACCURATE™ additives with our Cellulose Ether.

Semi-flexible RDP
Semi-flexible

Re-dispersible Polymer Powder

Designed to enhance interior bonding, tensile strength, and deformability.

View Details
Flexible RDP
Flexible

Re-dispersible Polymer Powder

Imparts flexibility and elasticity. Focuses on greater movement tolerance.

View Details
Hydrophobic RDP
Hydrophobic

Re-dispersible Polymer Powder

Enhances water resistance. Suitable for applications where moisture is a concern.

View Details
NOVASTAR Additives

NOVASTAR™ additives are widely used in dry-mix mortar and concrete applications. We recommend their combination with our Cellulose Ether.

Polycarboxylate Superplasticizer
PCE

Polycarboxylate Superplasticizer

Superplasticizer is mainly used to lower the water-cement ratio without losing strength or other key properties.

Learn More
Silicone Hydrophobic Powder
SHP

Silicone Hydrophobic Powder

The primary function of Silicone Hydrophobic Powder (SHP) is to make surfaces resistant to water while still maintaining vapor permeability.

Learn More
Gypsum Retarder
Retarder

Gypsum Retarder

Gypsum Retarder controls and slows the setting time of gypsum-based materials, like gypsum plaster and board compounds.

Learn More
Christmas Snapshot

A snapshot of the Application we serve

Our progress in science and chemistry has transformed products across various chemical applications.

Tile Adhesive

The tile adhesive, also called tile bond, is a blend of cement, sand, limestone, water, and performance-enhancing additives.

view more →

Skim Coat / Wall Putty Additives

Wall putty, also called skim coat, is a decorative and functional building material made of white cement, water, and performance additives.

view more →

ETICS / EIFS Additives

Exterior Insulation and Finish System (EIFS) is also called ETICS. It has several layers. They work together to provide insulation,

view more →

Gypsum Applications

Gypsum-based products include a variety of construction and decorative materials. Key products are gypsum plaster,

view more →

Self-leveling Compounds

The self-leveling compound is a cementitious mixture of fillers and chemical additives. It is widely used to create a smooth

view more →

Cement Render Additives

Cement render, also called cement-based plaster, is a versatile building material made of cement, sand, water, and

view more →

Paint & Coatings Additive

Paints and coatings are used for both decorative and functional purposes. They can enhance the appearance of various

view more →

Personal & Home Care

Essential additives for personal care products like shampoos, lotions, and home cleaning solutions, enhancing texture and stability.

view more →
About Us

About LANDU

Top Cellulose Ether & RDP Supplier in China

Innovation →

LANDU is equipped with two laboratories to test product performance and properties. Besides, our team of professional technical advisors offers guidance and support. These facilities allow us to help you select the best solutions for your specific needs.

Quality Control →

At LANDU, we opt for vertical reactors and cyclone mixing technologies. These specialized solutions can achieve more complete and thorough mixing. Moreover, we have an automatic control system in place. It reduces the chance of human error during production.

More About Us
LANDU Facility
🎄 Our Responsibility

Innovative and Responsible Leader

LANDU Committed to a Greener Future

Ecological sustainability

LANDU has adopted MVR Technology in Wastewater Treatment to achieve zero waste emissions, thereby reducing climate footprints and improving environmental performance.

Social Sustainability

LANDU believes that safety is a core element of all operations and thus spares no effort in preventing and controlling risks to foster a safety culture.

View Details

LANDU Consistently Advancing and Thriving

Latest Updates: Moments with LANDU

LANDU at BETON 2025: Cutting-Edge Concrete Solutions

LANDU at BETON 2025: Cutting-Edge Concrete Solutions

LANDU at BETON 2025 Exhibition Shandong Landu New Material Co.,

Discover Next-Gen Coating Additives with LANDU at CHINACOAT 2025

Discover Next-Gen Coating Additives with LANDU at CHINACOAT 2025

Join LANDU at CHINACOAT 2025 As the global coatings industry

Daily Chemical & Detergent Grade HPMC

Daily Chemical & Detergent Grade HPMC

LAN DU® Daily Chemical & Detergent Grade HPMC The High-Performance,

CONTACT US

Get free samples, and quote information